
Authors: Eva Cerrolaza, Esteban Betancur
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In times of change and growing complexity, leadership is not about applying inherited formulas, repeating techniques "that have always worked," or maintaining an image of authority. True leadership — the kind that mobilizes, connects, and leaves a mark — is flexible, alive, and cultivated from within, with awareness, purpose, and humanity. It is not executed from duty, but exercised from being. Activate Your Leadership is an invitation to walk a path that will transform the way you see yourself and lead. Through real stories, lucid reflections, thought-provoking questions, and practical tools, you will discover your authentic leadership and learn to activate it consistently and sustain it in your real life — the one where there are no scripts or certainties. It's not about being the best leader, but about becoming the leader you already are when you connect with your purpose, make decisions aligned with your values, and allow yourself to inspire others from your truth, not from a borrowed role. This book will help you recognize and manage your adaptive challenges with greater awareness and confidence, make decisions from a place of personal balance and internal coherence, and generate a genuine and sustainable impact, leading with authenticity in both your professional and personal lives. Far from abstract theories, this work promotes real, flesh-and-blood leadership, exercised in your day-to-day life. More than a manual, it is a companion that invites you to think, challenges you to look at yourself honestly, to question the inertia that holds you back, and to muster the courage necessary to change your leadership, from the inside out.
Pages: 276
Imprint: LID Editorial
Format: Paperback
Collection: Acción Empresarial
BISAC Code: BUS071000
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